Find influencers and accounts driving conversation about relevant topics for partnership or outreach.
When you plan influencer campaigns or partnership outreach, you need to know who is actually driving conversation about relevant topics. Brand24 identifies the accounts with the highest reach and engagement discussing your chosen keywords, giving you a data-driven list of potential partners and influencers.
This replaces manual scanning of social platforms, guesswork about who matters in a niche, and relying on follower counts alone. You get a ranked list of accounts that are actively shaping the conversation, not just present in it.
Develop a framework for distinguishing between routine online noise and genuine reputation risks requiring escalation.
Quantify the impact of a PR moment on sentiment and share of voice to inform future planning.
Combine Brand24 share-of-voice data with SEMrush competitor data for a comprehensive quarterly intelligence summary.
Navigate to the Analytics section in Brand24.
Select the Influencers report type.
Search for your chosen topic keyword (e.g. [hypothetical topic keyword]).
Set the date range to the last 60 days.
Review the list of accounts with the highest reach and engagement discussing this topic.
Export the list to inform an influencer or partnership outreach strategy.
You are planning a campaign targeting [hypothetical audience segment]. 1. Navigate to Analytics → Influencers. 2. Search for [hypothetical topic keyword] and [hypothetical related keyword]. 3. Set date range: last 60 days. 4. Brand24 returns a ranked list: - [hypothetical_account_1] – [value] reach, [value] engagements - [hypothetical_account_2] – [value] reach, [value] engagements - [hypothetical_account_3] – [value] reach, [value] engagements 5. Review each account's recent posts to confirm relevance. 6. Export the list and share with your outreach team. 7. Use the list to prioritize partnership conversations with [hypothetical_account_1] and [hypothetical_account_2].
Search mentions of 'free zone business setup' and 'tech founder UAE' over the last 60 days. Identify the accounts with the highest reach and engagement discussing this topic, to inform an influencer or partnership outreach list.
Exclude irrelevant mentions by refining Boolean search filters based on recurring false positives.
Compare Innovation City's share of voice against competitors over time to measure brand visibility.